Search engine marketing (SEM) is a digital marketing strategy used to increase the visibility of a website in search engine results pages (SERPs). While the industry term once referred to both organic search activities such as search engine optimization (SEO) and paid, it now refers almost exclusively to paid search advertising. Search engine marketing is also alternately referred to as paid search or pay per click (PPC).
With an increasing number of consumers researching and shopping for products online, search engine marketing has become a crucial online marketing strategy for increasing a company’s reach. In fact, the majority of new visitors to a website find it by performing a query on a search engine. In search engine marketing, advertisers only pay for impressions that result in visitors, making it an efficient way for a company to spend its marketing dollars. As an added bonus, each visitor incrementally improves the website’s rankings in organic search results.
Ads showing limited budget, Google Ads account charged via automatic payments, Google will charge you when (1) you reach your pre-set payment threshold, or (2) you reach the end of your current billing period. It depends on which happens first. Obviously, in order for these transactions to go smoothly, the payment information linked to your account needs to be valid and up-to-date. If Google does not charge you, your ads won’t show up in the search results.
Our tools, techniques and social media engagement makes your brand live and interactive.
We create and manage organic and real users of your brand. they will talk, share and comment on your authenticity
Review management is best choice for you
